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Advertising
Media Kit and Rate Card
Distance-Educator.com
is the leading
portal for
professionals
in the field
of distance
education and
elearning.
It is a starting
point for professionals
when they are
looking for
useful information,
news, and tools
for distance
education and
eLearning.
The portal
offers a comprehensive
window to the
world of teaching,
learning, training,
and performance
development
at a distance.
We connect
over 165,000
users each
month to their
favorite subjects,
tools, and
experts while
covering the
news, and providing
them with recent
research results.
We do not compete
with any publication,
organization,
or conference
in the field.
We cover them
all, connect
to them, and
offer timely
news and information
about them.
It's time you
get listed
on one of the
trafficked
web sites on
distance teaching
and learning
on the web.
Where on the site can you advertise?
We recommend taking a comprehensive approach to marketing on our site, building awareness of your client's company and building a sustained awareness program. We're sure you understand the user is not on the web to "get an experience" but they are on the web to get something done. And when users come to our site they are looking to get something done, i.e., find information about learning and teaching online. We provide advertisers with the ability to focus on providing support and services surrounding their services by providing our visitors/subscribers with a value added message about the clients’ services. We've outlined several ways you will be able to accomplish these goals.
Tactics: Use Distance-Educator.com in a combination of the following marketing elements to create
and build
awareness
of the
product
and services.
Offering
information,
services
and support
surrounding
your clients’ services that compliments our content.
Content
Sponsorship:
In response
to our
visitors
stated
interest
in learning
online
it would
be a nice
service
to provide
a section
on our
learner's
channel
to provide
them with
information
and tools
about financing
their distance
education
efforts
since they
face unique
challenges
with respect
to financing
an online
degree.
Sponsoring
content
related
to the
client’s services is a unique, informative way your clients can promote their services and loan products. So they not only do your clients build goodwill they also stand out in the crowd because they are seen as supporting efforts to educate users about their options in educational financing.
Direct
Email
Marketing: The next
program
we
recommend
is our
direct
email marketing
opportunity.
This would
provide
you
with the
ability
to reach
our opt-in
subscribers
on a weekly
basis,
establishing
an awareness
and impression
of their
brand.
And again
linking
back to
the site's
content
so the
users can
educate
themselves
about your
services and products in a “soft sell” environment and providing a consistent message and building brand awareness.
Site Wide Promotions: They say
give it
away and
it will
come back
to you
many times
over. We
recommend
placing
specific
messages
throughout
the site
where you
invite
visitors
to sign
up to win
something.
You'll
generate
interest,
excitement,
clicks.
For example
your client
could give
away a
$100.00
gift certificate
that could
be used
for tuition
or books
towards
their online
degree
program.
Email Newsletter Inserts:
Casting a wide net
will insure
100%
coverage
of
the market.
While
it is no
question
broadcasting your message will include some wasted
distribution,
but if
used carefully
it
will bring
in additional
clients
while
building
brand
awareness
because
of
the consistency
of
the message
across
all
aspects
of
the site.
Contact
Information:
Vanessa
Haakenson
 Online Contact Form
719-302-4082
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